Tag Archives: Hennessy

Hennessy Campaign Celebrates Basketball’s Cultural Influence

Presented via a short film developed by creative agency Droga5 New York & directed by award-winning director and music producer Maceo Frost, the Hennessy ‘Game Never Stops‘ campaign tells the story of a sport that has created a cultural movement … Continue reading

Posted in Advertising | Tagged | Comments Off on Hennessy Campaign Celebrates Basketball’s Cultural Influence

Hennessy to Host Celebration of NBA’s 75th Anniversary

Hennessy will host the B.I.G. (Business Inside the Game) Summit at the 2022 NBA All-Star Weekend in Cleveland.  In partnership with Sole Savy, B.I.G. Summit returns in-person and virtually to bring together experts, visionaries and urban entrepreneurs across multiple platforms in … Continue reading

Posted in Marketing | Tagged | Comments Off on Hennessy to Host Celebration of NBA’s 75th Anniversary

Hennessy Invites Fans to Experience NBA All-Star 2022 Festivities

Hennessy, the Official Spirit of the NBA, WNBA and G League, is inviting consumers to take part in the NBA All-Star 2022 festivities through its immersive Digital House of Moves – a first-of-its-kind digital experience that is the latest embodiment of Hennessy’s Make Moves … Continue reading

Posted in Promotions | Tagged | Comments Off on Hennessy Invites Fans to Experience NBA All-Star 2022 Festivities

Hennessy Announces $1MM Acceleration Fund to Aid Next Generation of Black Entrepreneurs

The “Never Stop Never Settle Society,” a comprehensive growth accelerator co-created by Hennessy with the Marcus Graham Project (MGP) to ensure a more equitable landscape for Black entrepreneurship. To introduce the initiative, a new “Dear Destiny” creative produced by Uninterrupted … Continue reading

Posted in Advertising, Corporate Social Responsibility | Tagged | Comments Off on Hennessy Announces $1MM Acceleration Fund to Aid Next Generation of Black Entrepreneurs

Hennessy Honors Chess Champion in White Rabbit Campaign

Hennessy said the next chapter of its award-winning Wild Rabbit advertising campaign will be “Maurice and The Black Bear School.” Narrated by hip-hop legend Nas, new creative celebrates Maurice Ashley, who by force of will, relentless determination and mental mastery, … Continue reading

Posted in Advertising | Tagged , , | Comments Off on Hennessy Honors Chess Champion in White Rabbit Campaign

Hennessy Launches 1st U.S. Ad Plan for VSOP Privilege in 10 Years

Hennessy announced “Harmony. Mastered from Chaos,” a dynamic new campaign that brings to life the multitude of complex variables that are artfully and expertly mastered by human touch to create the brand’s most harmonious blend, V.S.O.P Privilège. Launching yesterday (6/30), it’s the … Continue reading

Posted in Spirits | Tagged , | Comments Off on Hennessy Launches 1st U.S. Ad Plan for VSOP Privilege in 10 Years