Tag Archives: Diageo

Diageo Net Sales Jump 21.4%in fiscal 2022, Net Profit After Tax Rises 19.3%

The company noted the sales growth “reflects contined growth of the on-trade, resilient consumer demand in the off-trade and market shares gains and was underpinned by favorable industry share trends of spirits taking share of total bev/al and by premiumization.”  … Continue reading

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Diageo Promotes Debra Crew to Global COO, Names Claudia Schubert President, North America

Crew is currently president, North America and Global Supply. As Chief Operating Officer, Crew will take accountability for driving continued performance momentum across Diageo’s markets, brands and supply operations globally, and will continue to report to Ivan Menezes, Chief Executive. … Continue reading

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The Interview: Joseph Lehane on Taking a New Brand National

Joseph Lehane has spent his entire career in the alcohol beverage industry working for two industry leaders, first, Seagram and later Diageo.  Now he’s working with a new brand, YaVe tequila.  In this interview, we explore: how he got into … Continue reading

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Crown Royal Sponsors Bill Picket Invitational Rodeo

To honor the cowboys and cowgirls of Texas, Crown Royal will be hosting a grand procession of all Black riders including Crown Royal Rider and Professional Steer Wrestler, Tory Johnson;  equestrian, horsewoman, and activist, Brianna Noble; award-winning Steer Wrestler, Denard … Continue reading

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‘Bring Every Bottle Back’ the New Imperative for Beverage Marketers

This is the choice bev/al execs face:  Invest in innovative packaging or improve recyclability.  That Hobson’s choice is being driven by rising input costs and growing sustainability concerns, according to analysts at Rabobank. When it comes to recycling, the U.S. … Continue reading

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Diageo to Build Carbon Neutral Crown Royal Distillery in Canada

The new CAD$245 million (about $191 million US) will be able to produce up to 20 million liters of absolute alcohol, equivalent to 10.5 million proof gallons, a year.  It will occupy 400 acres in St. Clair Township, Ont. , … Continue reading

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