Republic National Distributing Co. (RNDC) and Liberation Distribution (LibDib), the first technology company to offer a three-tier compliant distribution model for all Makers, said they plan to form a strategic partnership.
As a part of the agreement, LibDib Makers will soon be able to tap into RNDC’s advanced logistics to deliver craft products to buyers in all available markets. In return, RNDC will have access to LibDib’s technology and data collection, enabling the company to further expand their value and services.
“Technology is evolving this industry at an incredible pace, and innovation is the key to the future of wholesale alcohol sales and distribution,” said Tom Cole, CEO of RNDC. “As part of our commitment to providing consistent value and service to all our stakeholders, the combined force of RNDC and LibDib will offer new, fully three-tier compliant solutions at both ends of the distribution process.”
RNDC is currently the nation’s second largest wholesale alcoholic beverage distributor with operations in 22 states. LibDib provides distribution services to any licensed Maker and currently operates in California and New York. This partnership will allow both companies to quickly expand web-based three-tier distribution to additional states. Those specific markets will be identified and announced in the near future.
LibDib is the only licensed distributor with a technology platform that allows for licensed three-tier distribution for any licensed Maker, one case at a time. Since launching in March 2017, the company has significantly expanded its online offerings, and its technology platform offers ease of use, advanced selling features, and invaluable back-end data collection capabilities.
“With this partnership, everyone can take advantage of our data expertise and insight,” said Richard Brashears, CTO of LibDib. “Whether it’s small brands, large brands, or customers, analytics is an essential ingredient in good business decisions. RNDC and LibDib’s combined efforts will take our platforms and services to new heights when it comes to data.”