Brothers Bond Launches Its 1st Original Cask Strength Bourbon

Posted on July 19, 2022 by Joel Whitaker

Brother’s Bond Bourbon launched its first limited-release Brother’s Bond Original Cask Strength Bourbon via ReserveBar. It will soon be available in a few select retailers. SRP: $79.99.

Launched in 2021, Brother’s Bond Bourbon was created by longtime friends and on-screen brothers Ian Somerhalder and Paul Wesley. The brand is rooted in their friendship and their love of high-quality bourbon.

“When we were creating the Brother’s Bond Original Cask Strength, we knew that we wanted to make a smooth bourbon with big flavors,” says Paul Wesley. “As an unfiltered and uncut bourbon, we feel our cask strength is complex enough to satisfy the whiskey aficionado but will also entice the whiskey novice to begin delving deeper into the whiskey world.”

Brother’s Bond Bourbon is one of the fastest-growing ultra-premium bourbon brands, with over 100,000 cases shipped across the US and is available in 35 states. Distilled and aged in Lawrenceburg, Indiana, the latest addition to the portfolio is undiluted, unfiltered, and uncut. Brother’s Bond Bourbon Original Cask Strength is a limited release of 70 of the finest Brother’s Bond Bourbon barrels, offering whiskey connoisseurs an ultra-premium whiskey with a higher ABV. Masterfully blended, this expression is a complex whiskey with aromas of ripe banana, walnut, leather, subtle smoke and lingering rye spices that lead to a luxurious and balanced finish. Most recently, Cask Strength was awarded a Gold medal at the 2022 San Francisco World Spirits Competition.

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Jim Beam Wants to Sponsor 3 Recreational Sports Teams

Posted on July 19, 2022 by Joel Whitaker

The three winning teams will receive:

  • A $5,000 check to pick up the tab on league fees and new equipment
  • A virtual coaching session with former professional athlete, baseball champion and all-star Nick Swisher
  • Personalized swag for each player including a hat and jersey
  • Coolers to store ingredients to make refreshing Jim Beam Handmade Highball cocktails
  • Instant gift cards, valued at $1,000, for Jim Beam Handmade Highball fixings for post-game gatherings

To win, the recreational team must visit JimBeamRecRefresh.com to verify their ages, share their favorite team memory and explain why their team needs and upgrade.  While the sweeps is running during baseball/softball season — it ends July 29 — any 21+ recreational team that could use some refreshment is eligible.

“As rec teams are safely gathering to play together this summer, the Jim Beam Highball Rec Refresh contest will offer players a fresh start, this summer or whenever they’re ready to take the field together,” said Sarah Cordova, Jim Beam Senior Brand Manager, North America Marketing. “We all deserve to celebrate being together again with friends who feel like family, whether it’s by enjoying a Highball after a big win or feeling fresh with brand new equipment and team uniforms.”

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What We’re Reading —

Posted on July 19, 2022 by Joel Whitaker

The Uniform Law Commission — Encouraging Consistent State by State Definitions, Protocols and Procedures

Robert M. Tobiassen, president of the National Association of Beverage Importers and former Chief Counsel of the Alcohol & Tobacco Tax & Trade Bureau, explains the Uniform Laws Commission and the Model Act it adopted regard direct shipment of alcohol beverages.  Interestingly, he notes that both Wine Institute and Tom Wark of the National Association of Wine Retailers have the same criticism of the Model Act but for different reasons.  The article is worth reading.

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Correction

Posted on July 19, 2022 by Joel Whitaker

AB Mauri is headquartered in Peterborough, United Kingdom, not Portugal.  It’s U.S. division is AB Mauri North America, which traces its roots to Fleishmann’s Yeast, which began business in 1868.  AB Mauri North America is based in St. Louis.

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Foley Acquires Silverado Vineyards

Posted on July 18, 2022 by Joel Whitaker

Silverado Vineyards was founded in 1981 by the late Diane Marie Disney Miller, daughter of Walt Disney, and her husband the late Ron Miller, President/COO of Walt Disney Productions and CEO of Walt Disney Co. . Over the last four decades, the Miller family established Silverado Vineyards as a leading producer of luxury wines from estate vineyards across four Napa Valley appellations.  Terms weren’t disclosed.

The 73,000-square-foot winery includes a state-of-the-art production facility and a visitors center whose tasting room and patio offer stunning north-facing views of Napa Valley. The sale also includes four of the winery’s estate vineyards, totaling nearly 300 planted acres. Estate vineyards include Silverado Vineyard (Stags Leap District AVA); Mt. George Vineyard (Coombsville AVA); Miller Ranch (Yountville AVA); and Soda Creek Ranch, also called Borreo Ranch (Napa Valley AVA).

“It’s a gem of a winery,” said Foley Family Wines Founder and CEO Bill Foley. “Great vineyards, great national and international reputation, and, of course, a spectacular location on the Silverado Trail in the Stags Leap District—we are delighted to bring Silverado Vineyards into the Foley Family Wines portfolio.”

“Silverado Vineyards has enormous potential in channels where luxury wines are sold across the country as well as consumer-direct,” said Foley Family Wines President Shawn Schiffer. “We intend to enhance an already enthusiastic wine club, and to develop additional vineyard-exclusive offerings, like the critically acclaimed GEO and SOLO labels, to leverage the distinctive quality of each estate vineyard. We also plan to expand production of the core wines in the portfolio while aligning the route-to-market with our wholesaler partners.”

“Silverado Vineyards shares our commitment to environmental responsibility and sustainable farming,” said Courtney Foley, Foley Family Wines second generation vintner. “The estate vineyards have all achieved California Land Stewardship Institute and Fish Friendly Farming certifications, and a full 40% of the winery is powered by solar energy. We are eager to carry forward their goal of achieving carbon neutrality by 2030.”

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Sapporo to Move All Production for U.S. to Stone Breweries

Posted on July 18, 2022 by Joel Whitaker

Sapporo U.S.A., which recently acquired Stone Brewing Co., plans to move all its production for the U.S. market to Stone’s breweries.  The move, officials said, will double current production.  It preparation for the move, Stone promoted Nicole William to lead the Escondido, Calif., brewery, and Robert Kuntz to leader the Richmond, Va., facility.  Both will oversee the entire brewing, packaging, maintenance, engineering, and water operations of their respective facilities.  Each will have the title Sr. Director, Brewing Operations.

Stone and Sapporo anticipate brewing a combined approximately 720,000 barrels of beer by the end of 2024. Stone’s total barrelage in 2021 was just over 360,000 barrels. The brewery anticipates an additional $20-$40 million in capital investment into its Richmond, VA brewery and $10-$20 in Escondido, CA. While taking on the production of Sapporo beers for the U.S., Stone will continue brewing its award-winning beers just as before

 

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