Category Archives: Marketing

Tie Bar Offers Miller High Life Accessories Line

Posted on April 18, 2022 by Joel Whitaker

Miller High Life is partnering with Tie Bar, a purveyor of men’s quality formal wear. The limited-edition merchandise line, which includes High Life-branded ties, cufflinks, socks and even a garment bag that doubles as a cooler, will liven up any … Continue reading →

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Charles Heidsieck Marks 200th, Sends Wines to U.S. by Sailboat

Posted on April 13, 2022 by Joel Whitaker

Charles Heidsieck, the Champagne producer, said it is sending its newest releases to the U.S. by sailboat. Featuring a cargo of a limited number of prestigious bottles, the historic journey celebrates the bicentennial of the House’s Founder, Charles-Camille Heidsieck, and … Continue reading →

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Absolut Launches AbsolutLand in Metaverse at Coachella

Posted on April 11, 2022 by Joel Whitaker

Marking its 10th year as the Official Vodka of Coachella, Absolut said it is extending the festival experience into the metaverse with Absolut.Land, a one-of-a-kind blended activation by a liquor brand at a live event. The celebration is a convergence … Continue reading →

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148 Woodford Reserve $1,000 Mint Julep Cups Honor France

Posted on April 11, 2022 by Joel Whitaker

The Woodford Reserve $1,000 Mint Julep™ charity program, one of the Kentucky Derby’s most distinctive annual traditions, this year honors the connections between Kentucky and France. A total of 148 cups, honoring Derby 148, will be available for purchase at … Continue reading →

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Barton 1792 Ending Public Tours of Distillery

Posted on April 7, 2022 by Joel Whitaker

We think it’s a mistake.  People love to visit where their favorite products are made.  Barton said the took into consideration “brand needs, plant capacity, safety and practicality. Tours will end April 29, but if a tour was booked to … Continue reading →

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Dogfish Head, Igloo Partner on a Cooler

Posted on April 5, 2022 by Joel Whitaker

Available now for purchase, The Dogfish Head-inspired limited-edition EcoCool Playmate Elite cooler is made with post-consumer recycled plastic that not only delivers coolness but also supports each brand’s continued efforts in creating more sustainable products and innovations. Crafted with post-consumer recycled … Continue reading →

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