As part of the Bacardi ‘Spirit for Life, Caring Together’ annual Corporate Responsibility Month community service volunteer program, dozens of employees from the Coral Gables regional headquarters office, guided by Surfrider Foundation volunteers, removed large swaths of the invasive scaevola plant, as well as plastic debris and litter from the dune and beach areas.
Once the unwanted foliage and debris are cleared from the environmentally sensitive ecosystem, the once-dormant native species will repopulate the dune allowing it to return to a natural, healthy state. A healthy dune is the first line of defense against hurricane storm surge.
“Bacardi recognizes the importance of the local communities where we live and work and plays an active role in giving back by supporting our employees to make a difference,” said Jessica Merz, director of corporate communications, for Bacardi. “Our goal is to return to the environment at least as much as we take away.”