Author Archives: Joel Whitaker

Moet Hennessy’s Jim Clerkin Welcomes Solar Impulse to New York

Moet Hennessy is a sponsor of “Solar Impulse,” the round-the-world flight of a solar-powered plane.  When it landed in New York, Jim Clerkin, president/ceo of Moët Hennessy North America, greeted pilot André Borschberg on the tarmac at New York’s John … Continue reading

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Who & What —

Craft Brew Alliance, Inc. hired Tom Bleigh as Innovation Brewmaster. He will lead the innovation teams responsible for increasing new beer development and initiatives across the company’s portfolio of award-winning brands, including Kona Brewing Co., Widmer Brothers Brewing, Redhook Brewery, … Continue reading

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Marie Brizard Said to Import Fireball, SoCo to France

Reuters this morning is reporting that Marie Brizard will import Sazerac‘s Fireball and Southern Comfort brands to France and other European countries.  Additional details are here.  

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Espolòn Tequila Releases 6 Year Old Extra Anejo

Espolòn Añejo X‘s distinctive handmade jet black matte glass bottle pays tribute to the Barro Negro, a centuries-old traditional Mexican art form that was resurrected and made popular in the 1950s. Inspired by the work of Jose Guadalupe Posada, the … Continue reading

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Independence Brewing Names Latest IPA After a Music Venue

Independence Brewing Co. introduces Liberty Lunch IPA to the Texas market.  It’s named after the iconic music venue that brought legendary rock, punk, reggae and alternative artists to Austin from 1975 to 1999 Liberty Lunch IPA exudes an aroma of … Continue reading

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Glenfiddich ‘Rethinks History’

William Grant & Sons launched a new campaign for Glenfiddich Bourbon Barrel Reserve 14 Year Old, asking viewers to “Rethink Whisky.” Based on the idea that Scotch is the most misunderstood spirit, the “Rethink Whisky” campaign invites viewers to reexamine everything … Continue reading

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